Revolutionizing Hospitality Pricing: PureSoftware’s Innovative UI and Back-End Development

February 5, 2025

Business Problem

The client, a global hospitality major faced significant challenges in combating rate parity issues while striving to maintain the best-guaranteed rates across all platforms. There was a need to develop a new UI and UX for the application to enhance user experience. Additionally, the application needed the capability to analyze vast amounts of data and represent it in the form of charts. The ultimate goal was to establish parity in the pricing structure for the hotel’s inventory, ensuring no variance in rates and availability across any Online Travel Agencies (OTAs) and the brand’s site.

Business Analysis

PureSoftware conducted a thorough business requirement analysis to understand the specific needs and challenges faced by the client. It was crucial to develop a solution that could handle large datasets efficiently and provide real-time insights. The analysis highlighted the need for a modern, responsive UI and UX design that could work seamlessly across different devices. There was also a requirement for advanced data visualization tools to help the client make data-driven decisions quickly. Ensuring rate parity across all platforms was also critical to maintaining the client’s competitive edge and revenue objectives.

Our Implementation

PureSoftware implemented the latest technologies, including AngularJS, Material Design, and Web API, to meet the client’s requirements comprehensively. A responsive design was developed, allowing the application to be used on various devices such as mobile phones, tablets, and desktops. Caching was extensively used to reduce page load times and improve performance. The latest charts library was integrated to handle the large volume of data on the UI, making data visualization seamless and intuitive. These technologies were combined into a single, cohesive solution that addressed all the client’s needs.

The Impact Delivered

Integrated with world-leading technology, this solution efficiently collects, aggregates, and presents extensive data and insights. Key metrics such as parity score, win-loss ratio, and severity heat map at the region, country, and city levels are displayed in an easy-to-absorb manner.

Eliminated the complexity arising from the manual interpretation of large amounts of data and accountability from multiple hotels. This empowered hotels to meet their revenue objectives quickly and efficiently.

PureSoftware's innovative solution revolutionized the client's approach to managing rate parity and data analysis, significantly enhancing their operational efficiency and strategic decision-making.

Get in Touch
chatwithus