Enabled a leading mobile financial service provider in Myanmar with an omnichannel digital wallet solution, Arttha

December 21, 2021

Business Problem

Our client, one of the leading mobile financial service providers in Myanmar, was looking to reinforce their market position through an omnichannel mobile wallet solution. They wanted a secure and easy to use core platform, to accelerate financial inclusion, through digital wallet and agent banking.

Business Analysis

We connected with the client’s team to learn their requirements. We did thorough market research and analyzed the customer base that the client is targeting. We understood their need for an omnichannel easy to use mobile wallet solution, to expand their market reach.

PureSoftware Solution

After understanding the client’s business problem, we decided to implement a new age fintech platform, Arttha, to meet their requirements for omnichannel core platform for digital wallet and agent banking. Arttha runs on various channels, including USSD, SKS, web, and mobile. It also supports multiple telecom operators, such as Mectel, MPT, Telenor, MyTel, and many more.

We provided two separate panels for customer and agent login. Here is the list of a few features that we included in both the panels:

  • Customer login features:
  • Cash In
  • Cash Out
  • P2P Transfers
  • Airtime Recharge
  • Merchant Payment Customer Settlement
  • Balance Enquiry
  • Transaction History
  • Voucher Payments
  • Agent login features:
  • Agent Fund In
  • Cash In
  • Cash Out
  • Airtime Recharge by Agents
  • Merchant Payment by Agent
  • Agent Settlement
  • Balance Enquiry
  • Transaction History
  • Our solution also enabled the client to have powerful customized features including:
  • Salary disbursements
  • Voucher payments
  • Loyalty points
  • OR code payments
  • POS payments
  • Customer upgrade bonus

Results

With Arttha, our client was able to:

Increase the customer base by 600,000+ customers

Achieve 100,000+ daily transactions volume

Provide secure and reliable platform for mobile payment

Operate smoothly through seamless API integration

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